Summary

Results-driven Marketer with over 6 years of experience developing and executing successful marketing strategies across diverse industries, including F&B, real estate, fitness, and media. Proven ability to lead cross-functional teams, boost brand visibility, and drive customer engagement through data-driven campaigns, and strategic partnerships. Adept at managing multi-channel marketing initiatives, including social media, digital advertising, and brand development. Passionate about innovation, with a strong eye for design, trends, and consumer behavior.

Military status

Completed

Nationality

Egyptian

Birthdate

5/11/1998

Marital status

Single

Courses and Certificates

Mastering Business Development

ESLSCA University

Digital Marketing Certificate

ESLSCA University

Advanced Digital Marketing Certificate

ESLSCA University

Marketing Workshops

Yanfaa

Marketing Strategies

El Mentor

Sales Stretgies

Udemy

Work Experience

Myth Coffee

Brand Manager

March 2025 - Now

  • Developed and executed the full brand strategy for MYth Coffee, ensuring consistent positioning across all customer touchpoints.

  • Created and implemented the full Business model, Business plan, branding and brand positioning.

  • Led the creation of the brand identity including tone of voice, visual guidelines, packaging, and in-store experience.-

  • Conducted market research and customer insight analysis to refine product offerings and brand message.

  • Conducted market and competitor research to define the brand’s niche within the specialty coffee industry.

Languages

Language

Arabic

Mother Tongue

Language

English

Professional

Education

Faculty of commerce - Ain Shams University

Accounting - Fair

2016 - 2020

Skills

  • Personal Skills

    Marketing & Strategy Skills

    Brand Development & Positioning

    Team Management

    Analytical & Research Skills

    Management & Communication Skills

    CRM Skills