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Summary

A highly professional, dynamic, impeccably presented, and driven Brand Manager with vast experience of maximizing the awareness, sales, and profitability of recognizable brands. Experience of working in a fast-paced environment and able to quickly understand the mission, vision, and values of a brand. Possessing a proven ability to work within a brand's guidelines and create an image that is up to date and right for its audience.

Now looking for a new and challenging managerial position, one which will make the best use of my existing skills and also further my professional development.

Gender

Female

Title

Mrs.

Birthdate

9/25/1980

Education

University - University Name

2007 - 2011

Skills

  • KEY SKILLS AND COMPETENCIES

    First class sales & marketing skills gained at management level.

    Leading a brand's PR campaign.

    Having passion, motivation and a dynamic approach to sales.

    Experience within the Retail / FMCG / Consumer sector.

    Ability to work effectively with internal and external stakeholders.

  • AREAS OF EXPERTISE

    Increasing brand awareness

    Category management initiatives

    Hospitality industry

    Brand management

    Brand strategy

    Market Research

    Brand compliance

Work Experience

Cosmetics Company

BRAND MANAGER

February 2010 - Now

Working in the marketing department of a well-known cosmetics brand and involved in making recommendations for its product range, pricing, and promotions. Involved in helping to differentiate the company from those of the competition.

Duties:

  • Marketing certain brands to increase their popularity among target consumers.
  • Conducting in-depth consumer analysis to determine the image/demand of a brand.
  • Leading cross-functional innovation teams.
  • Profit & Loss responsibility.
  • Controlling costs in-line with department objectives and business plans.
  • Utilizing all resources cost-effectively.
  • Developing & refining a brand's in-store demonstration program.
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