Summary

Maximize the businesses' opportunity in Online Travel Agent (OTAs) for revenue and profits. In order to do that, the ecommerce manager is in charge of compiling and analyzing data to make decisions regarding pricing. Proven track record in managing teams, driving sales, and optimizing customer experiences. Passionate about handling various OTAs to growth online business for the hospitality industry.

Birthdate

24/12/1991

Nationality

Sri Lankan

Skills

  • Active listening

    Communication

    Computer skills

    Customer service

    Interpersonal skills

    Leadership

    Management skills

    Problem-solving

    Time management

    Transferable skills

Education

Curtin University (Perth, Australia)

Curtin Business School - Bachelor of Commerce Major in Accounting

2013 - 2016

Edith Cowan University - Australian College of Business & Technology

Australian College of Business & Technology - Diploma in Business & Management

2010 - 2012

Ananda College (Colombo, Sri Lanka)

Ananda College Commerce Section - GCE A/L - 1 C 2 S's

2000 - 2010

Languages

Language

English

Native

Courses and Certificates

Accommodation Service Training

Hospitality Training Academy (Perth, Australia)

First aid Certificate from Australia

Nationally Recognized Training

Work Experience

Taru Villas (Pvt) Ltd (Colombo, Sri Lanka)

E Commerce Manager

December 2021 - Now

  • Devising strategies that harness sales-related insights, prevailing standards, and novel developments to encourage sales in our online Travel Agents.
  • Creating frameworks that transform our social media sites into highly profitable platforms.
  • Directing the activities of software developers, copywriters, and graphic designers to ensure careful adherence to predetermined strategies.
  • Manage and optimize Various Online Travel Agents (e.g. Booking.com, Expedia, Agoda, Airbnb, Vrbo, Trip.com, C trip, Hotels.com, Zen Hotels, ostrovok etc)
  • Manage Various Channel managers (e.g. Site Minder, Cloud Beds, Rate Gain, AxsisRooms, Staah, Smart Hotel, Scienter, eZee Centrix etc.).
  • Manage Various Property management systems (e.g. Site Minder, Cloud Beds, Staah, Opera, Oracle hospitality, eZee Centrix, Scienter etc.).
  • Reviewing the security of checkout pages and payment procedures.
  • Creating promotional offers and checking to see that these are uploaded precisely.
  • Reviewing copy and legal disclaimers to verify their accuracy.
  • Analyzing traffic to inform website maintenance and the effectiveness of marketing strategies.
  • Examining sales-related metrics to inform restocks.
  • Reporting on the utility of existing and novel strategies.

Taru Villas (Pvt) Ltd (Colombo, Sri Lanka)

E Commerce Executive

April 2020 - December 2021

  • Monitor online customer feedback and be the main point of contact for all internal website queries.
  • Create & maintain website content and ensure all content is up to date and ensure all pages, products & prices on the site are correct, updated and in line with trading at all times.
  • Assist in day to day management of PPC campaigns implementation & monitoring.
  • Assist in day to day management of SEO strategy, implementation & monitoring.
  • Manage day to day social media implementation.
  • Coordinate all website activity with international 3rd party partners.
  • Analyzing ecommerce data of our branded website and implement measure that promote and improve the presence of the hotel on the web.
  • Strong focus on adjusting rates/inventory according to demand and trend for increase of overall property revenue.
  • Consistent implementation of weekend promotions /Promotional Campaigns/ Seasonal offers / Newsletter to boost low occupancy periods.
  • To monitor, implement and execute the active presence of the property on all Social Media tools to maximize the online exposure of the property, with the goal of increasing fans / followers / subscribers for corporate and property pages.
  • To monitor and develop e-newsletters, when needed, that fit within brand standards that carry property information, news and /or promotions
  • To identify and evaluate new marketing opportunities to increase direct internet traffic as well as monitoring the online presence and rate position of relevant competitors.
  • Maintaining an understanding of current ecommerce practices through continuing education, reading, or participation in professional conferences, workshops, or groups.

Askalu Consulting (Pvt) Ltd (Colombo, Sri Lanka)

Hotels Consultant (Hospitality Revenue, Distribution and Ecommerce)

March 2019 - April 2020

  • Meeting with clients to discuss their needs and goals for the project
  • Developing strategic plans for specific initiatives such as brand awareness campaigns or new product launches
  • International property Acquisitions (e.g: Maldives & Thailand)
  • Conducting market research to identify new opportunities in the hospitality industry
  • Consulting with hotel owners or managers about ways to improve operations or increase profits
  • Conducting site inspections to identify issues that may need to be addressed by contractors or other specialists
  • Reviewing market conditions and trends to identify opportunities or threats to the organization’s bottom line
  • Managing budgets for all projects, including labor costs, materials costs, and other expenses
  • Developing promotional materials such as brochures, advertisements, and press releases

Askalu Consulting (Pvt) Ltd (Colombo, Sri Lanka)

Hotels Coordinator

November 2017 - March 2019

  • Responsible for coordinating internally with the sales & marketing team.
  • Generating reports, preparing proposals, collections details , coordinating with clients & suppliers.
  • Prepare sales-related documents throughout the sales process (e.g., proposals, contracts, banquet event orders, CVGR Letter).
  • Manage and maintain sales executives and managers schedules, appointments and travel arrangements.
  • Assist sales team by managing schedules, filing important documents and communicating relevant information.
  • Record, transcribe and distribute minutes of meetings.
  • Interaction with client in regards to leads, hotel needs and client travel.
  • Meets with clients in the absence of the Director of Sales or Sales Managers to effectively and professionally convey details of the sale to the client.
  • Perform hotel site tours with potential clients.
  • Monitor, screen, respond to and distribute incoming communications.
  • Design, upload, extract and maintain customer databases.
  • Create and manage Company and Travel Agent profiles on the property management system.
  • Load and Manage Rate Codes to the Hotel Software, And link the negotiated rates to the correct company profiles.
  • Print Daily Sales reports for each sales managers and submit to Director of Sales.
  • Print Sales manager productivity reports for each sales managers and submit to Director of Sales.
  • Establishes strong relationships with vendors to ensure maximization of hotel revenue.
  • Respond to complaints from customers and give after-sales support when requested.
  • Manage and optimize Various Online Travel Agents (e.g. Booking.com, Expedia, Agoda, Airbnb, Vrbo, Trip.com, C trip, Hotels.com, Zen Hotels, ostrovok etc).
  • Other duties as assigned by Director or sales or the management.

Klynveld Peat Marwick Goerdeler (KPMG) (Perth, Western Australia)

Audit Associate

December 2016 - March 2017

  • Supporting the accounting and auditing team in their daily functions.
  • Preparing and managing audit budgets.
  • Verifying company financial information.
  • Planning and performing company financial audits.
  • Creating and managing internal auditing systems.
  • Preparing audit reports and statements for company managers.
  • Resolving client audit queries efficiently.
  • Ensuring compliance with state and company best practices.
  • Training and mentoring Audit Interns.

Travel Lodge Hotel (Perth, Western Australia)

House Keeping Supervisor

August 2014 - December 2016

  • Establish work standards and procedures for housekeeping staff and ensure they adhere to it,
  • Screens/interview housekeeping job applicants, hire new employees, and recommend promotion and/or transfer of employees if and when the need arises.
  • Take stock of available inventory so as to ensure a steady supply of work materials.
  • Assign duties to workers and inspect already completed tasks so as to ensure compliance with already stated housekeeping standards.
  • Make recommendations to help improve housekeeping services within the organization.
  • Personally carry out housekeeping duties in the case of any form of emergency/urgency, and/or shortage of staff.
  • Examine the building/area so as to determine areas that need repairs and/or maintenance.
  • Record and keep data regarding work assignments, and also prepare reports on a routine basis.
  • Responsible for issuing work equipment and supplies to the housekeeping staff/workers.

Travel Lodge Hotel (Perth, Western Australia)

House Keeping Attendant

September 2013 - August 2014

  • Ensure high quality cleaning service at public areas of hotel
  • Service guest bedrooms by order of floor/section to the required standard
  • Restock/replace items in rooms and bathrooms for guest use that have run out of stock or need replacement
  • Make bed professionally following standard procedure
  • Service bathrooms by washing and emptying bins; wash all glass surfaces and floors; clean shower, bath, basin, bidet, and toilet to the best quality standard
  • Using the right cleaning chemicals, dust and polish all hard surfaces to achieve a quality sheen
  • Vacuum bathrooms, bedrooms floors, corridors, stairs, and lifts to remove all debris; check the vacuum cleaner each week and if necessary change the dust bag
  • Ensure service area is well stocked with necessary products and cleaned always
  • Report issues such as equipment and light bulb damage promptly to supervisor or department manager for immediate action – ensure such reports are correctly logged
  • Provide professional personal service, including shoe cleaning, ironing, and minor clothing repairs to guests
  • May be directed to pack guest luggage
  • May perform regular deep cleaning of all areas of hotel as instructed
  • May perform cloak room duties for special occasions and functions.

References

Dr. Sam Samarasighe

Principal structural engineer

Western Power Corporation

Ph: +614 2887 5314

Email: sam.samarasighe@westernpower.com.au

Mr. Alvin Jacobs

Chief executive officer

Taru Villas (Pvt) Ltd (Colombo 03, Sri Lanka)

Ph: +94 777 282 832

Email: alvin@taruvillas.com