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Summary

A Seasoned and outcome-driven Social Media Marketer with a demonstrated history of elevating brand visibility, fostering interaction, and driving web traffic through innovative content creation and precisely tailored advertising initiatives. Proficient across various social media platforms, adept in content management systems, and skilled in utilizing analytics tools for insightful data analysis. Possesses excellent communication acumen and a keen ability to leverage data for strategic decision-making.

Years of Experience

1 Year

Title

Social Media Marketer

Work Experience

Phooldaan

Social Media Marketing

December 2023 - Now

  • As a proficient in Social Media Marketing, my role entails crafting and implementing a comprehensive social media strategy aimed at maintaining brand consistency and enhancing visibility.
  • This encompasses the creation of compelling content, adept management of social media channels, meticulous analysis of performance metrics, and continuous monitoring of cutting-edge trends in digital marketing.
  • Augmented social media interaction by a noteworthy 50% during the initial quarter.
  • Orchestrated partnerships with 10+ influencers in the health and wellness space, resulting in a 40% increase in brand awareness and a 25% boost in online sales revenue within three months.
  • Conceptualized and designed innovative visuals on Canva, resulting in a 25% increase in click-through rates and a 15% rise in website user interaction.
  • Created a variety of multimedia components, encompassing videos, GIFs, and imagery, to enhance and fortify marketing initiatives.
  • Remained abreast of prevailing social media trends, adeptly incorporating optimal methodologies into content calendars and scheduling processes.
  • Skilled in curating and spearheading product presentations on the Google Merchant Center platform.

Allied Analytics

Jr Digital Marketing Executives

April 2023 - September 2023

  • As a Junior Digital Marketing Executive, my role entailed crafting and overseeing content marketing strategies aimed at bolstering brand visibility and directing traffic towards the company's website.
  • I employed advanced tools such as Google Keyword Planner to conduct meticulous keyword research, thereby refining website content and enhancing its position within search engine rankings.
  • Additionally, I scrutinized website traffic patterns and user engagement metrics through Google Analytics, leveraging this data to make informed decisions for campaign refinement and performance monitoring.
  • Initiated and executed innovative content marketing methodologies.
  • Conducted keyword research employing the Google Keyword Planner tool.
  • Led an in-depth analysis of website traffic and user behavior utilizing Google Analytics.
  • Enhanced search engine rankings via strategic implementation of SEO methodologies.
  • Innovated comprehensive analyses of campaign efficacy and formulated strategic suggestions for refinement and enhancement.

Skills

  • Content creation

    SEO

    Canva (Software)

    Capcut (Video)

    Google Analytics Tool

    Brand management

    Influencer Marketing

    Market Research

    B2C Marketing

Education

Dr. D. Y. Patil College of Engineering

Information Technology - BE IT

2018 - 2022

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