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Summary

—Availablity: Weekday afternoons to evenings, full day on Tuesdays and weekends; can start immediately, flexible schedule. Already have a UK National Insurance number and working permit share code.

—I have 3 years of experience collaborating with KOLs in Europe, the U.S., and Latin America, and I'm able to independently manage the entire process, from initial outreach to finalising video releases and tracking subsequent data. I'm familiar with both working with agencies and directly negotiating with KOLs.

—As a PR professional, I have worked with luxury , furniture, tech brands, and apps.

Skills

  • Luxury brand PR

    LTK.com- Collaborating with KOLs （Youtube, Instagram, TikTok) for promoting new product launches on platforms like Bloomingdale's and Farfetch.

  • Brand representative: Engaging with influencers

    Representing the brand to accurately convey the desired outcomes to influencers, ensuring that the brand's values are reflected, and urging influencers to complete tasks according to the timeline.

  • Data Analysis

    Bytedance-promotion for AI project CICI-Calculating ROI and setting timely commission rates for influencers

    LTK.com-Calculating ROI and forecasting the effectiveness of the next exposure

  • Marketing

    Nativex -Content creation, Instagram and TikTok ads, KOL management

  • Sales

    LTK.com- Women's clothing sales and Online Marketing

  • Customer Relationship Management

    Trip.com-Supplier and partner relationship building, engagement, and maintenance

Education

  • University College London - DPU
  • Macau Polytechnic University

CV Summary

2
Achievements
5
Languages
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